Banks Averse To Risk Taking
The banks have become monsters when it comes to financing a business these days. If you thought that it is relatively easy to set up an e-commerce website, then think again. The web hosting companies can help to set up a website of your choice and get your domain registered within days, but then what? The most important part is the payment processing gateway. Unless you have a comprehensive tie up with different banks and credit card companies, how do you go about managing the payments from customers or receive them at all? Hence, such a business cannot start operations unless the payment options are set up. The Wall Street crash of 2008 made the financial institutions and banks realize the leniency that they had taken up towards providing loans to different businesses no matter what risks are involved. Such risk friendly financing only landed them in a mess when the market came tumbling down and debtors defaulted in their payments by hordes. Today, every bank and financial institution has a low appetite for risks and hence, a high risk merchant account may be difficult to earn if not impossible. There are of course, some steps to follow in order to have a higher chance of one’s application getting approved.
Agents And Their Role In Landing Accounts
An ISO agent merchant reseller may be at your door saying that the payment processor they are tied up with will provide the high risk merchant account for sure, but how do you trust such brokers? They have their interests in place as long as an account gets processed. Once that is done, they will leave the scene no matter what problems a business runs into. The first factor that a business has to consider is being transparent about the risks inherent in one’s business. When you are running an e-commerce business, there are some inherent risks involved. These need to be disclosed and the risk management steps that have been taken up by your business should be clearly stated. The next step is about providing details about one’s credit standing. The existing volume of transactions and the chargeback ratio of one’s business should all be disclosed to the financial firm.
Revealing Information From Both Sides
The next step is to ensure that all fees and transaction costs are revealed by the bank. The financial firm may have an upper hand when it comes to approving or rejecting your account, but one can also have a say when choosing the financial firm to do business with. The rates should be competitive and transparent and there should not be any hidden fees involved. The firm should also be able to provide additional support in the form of debt collection software, shopping cart facilities, technical support 24/7 and ensuring that transaction success rate is high. In this way, one should choose a firm over others since such an entity will be a strategic partner of the business and they will grow as the business grows. Both parties have interests in seeing the business grow and become more profitable and less risky day by day.